ExactMetrics Review – Best Premium WordPress Analytics Plugin? (2021)

ExactMetrics Review - Best Premium WordPress Analytics Plugin_ (2021)
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ExactMetrics Review + Guide: Is It The Best WordPress Analytics Plugin?

Are you looking for the best WordPress Analytics Plugin to help you get more out of your Analytics Data? In this ExactMetrics Review article, we’re reviewing the most comprehensive Google Analytics plugin built for WordPress website users. Just to let you know that over 1,000,000+ people from around the world both big & small businesses are using ExactMetrics to grow their business!

What we love about ExactMetrics is that it offers seamless tracking integrations to other plugins to ensure that your workflow is streamlined which means with just 1 click you can track everything right within those 11 popular WordPress plugins and do other cool things.

Here are the list of 11 plugins that’s designed to work with ExactMetrics.

  • WooCommerce.
  • WPForms.
  • Yoast SEO.
  • AMP.
  • MemberPress.
  • Gravity Forms.
  • Easy Digital Downloads.
  • Pretty Links.
  • Formidable Forms.
  • Google Optimize.
  • Google Adsense.

ExactMetrics Review - Plugin Integrations
ExactMetrics Review - Plugin Integrations

You’ll love ExactMetrics because of it’s ability to not only see complex Google Analytics Data right within your WordPress website but also help you translate them into useful business decisions that you can make with it.

There’s so much you can do with it. It provides accurate tracking, allows you to generate custom reports and do other complex data decisions.

ExactMetrics Review - Plugin Information
ExactMetrics Review + Guide - Best WordPress Analytics Plugin

ExactMetrics is one of the most comprehensive WordPress plugins built to help you handle all of the complex Google Analytics data. It’s built to allow you set up and view all your Google Analytics right within your website without any hassle or coding required on your end.

The normal method of installing Google Analytics on your website or blog has a lot of steps and it makes tracking everything going on within Google Analytics very difficult or time consuming also with just Google Analytics you’ll not be able to track everything that is happening on your website. That’s where ExactMetrics comes to your aid.

If you need to track everything then you’ll need to customize your Google Analytics code and not everyone can do such technical tasks. Also, it takes up a huge chunk of your time.

ExactMetrics helps you to avoid all these issues. And they have been there for a while now and cater to over 1,000,000+ loyal customers.

ExactMetrics Review - Best Premium WordPress Analytics Plugin? (2021) Pin
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Summary: ExactMetrics Plugin Review


From $99.50 to $399.50 per year.

Free Trial

No. But there is a 14-day money-back guarantee.


Value For Money – This is the best plugin we’ve seen that does so much more than regular Analytics.

Easy To Set Up – It’s all one click install and set up, ready to go plugin once you integrate it to Google Analytics.

Advanced Analytics Tracking – Helps you with so much data that you won’t find in Google Analytics.

Advanced Analytics Reporting – Reporting of Analytical Data goes above and beyond a regular reporting tool.

Easy To Integrate With Forms – This plugin is so good that it integrates with over 6 other popular plugins.

Excellent Customer Support – They offer premium support to all the customers in all their plans. You should read their values in their about page.

Low Costs – It starts with a relative price point considering all the features and tracking capabilities it has.


Can’t Find Any Cons – The plans and the value for the plugin delivers what’s promised. Doesn’t fail it’s customers. Over 1 Million customers have installed it and haven’t reported any issues yet.

Ease of use






Value for money




ExactMetrics Review

ExactMetrics Review - What is ExactMetrics?

ExactMetrics is a premium plugin built for WordPress website users to track all of their Google Analytics Data inside their WordPress website. It allows you to grow your business faster using data-driven decisions that you can make just by viewing them using the Google Analytics data right inside your WordPress website dashboard.

Just install the ExactMetrics Plugin and once you’ve connected it to your Google Analytics you’ll be able to track of your Analytics and things happening within your website.

Let’s talk about the benefits of using the plugin.


You need to use ExactMetrics for the following reasons:

  • Easily Setup Google Analytics inside WordPress within Minutes (no coding required).
  • Helps You To Improve Your Overall Website Strategy with The Help Of Detailed Audience Insights.
  • Helps You To Identify New Partnership Opportunities and Other Key Focus Areas.
  • Helps You To Analyze, Measure, and Improve Your Content Marketing Efforts.
  • Make Use of Your Website’s eCommerce Data, Simplify It To Help You Increase Sales For Online Store.

Benefit 1 - Easily Setup Google Analytics inside WordPress within Minutes (no coding required).

ExactMetrics Review - Benefit 1

You know the most successful businesses use data to make decisions so they always tracking data and making business decisions which is their key to growing their business. But before ExactMetrics plugin was available, most business owners has to  hire a developer or maybe even learn how to code so that they could properly setup Google Analytics, add event tracking, configure eCommerce tracking, etc so that they get data of what’s happening within their website. This method took several days if not weeks to help them get started with this process.

Now with the launch of ExactMetrics plugin it because easier to setup Google Analytics inside their WordPress website and start tracking data. All you have to do is to simply download and install the plugin, enable all the essential features that you want to track with just a few clicks on the plugin settings and start tracking data, no coding required on your end.


Benefit 2 - Helps You To Improve Your Overall Website Strategy With The Help Of Detailed Audience Insights.

ExactMetrics Review - Benefit 2

ExactMetrics gives you detailed audience report and with the help of that you get detailed information about your what’s happening with your website, what each visitor is doing all right inside your WordPress dashboard.

You’ll be able to see who your website visitors are, from which country they have come, what are they interested in, what device are they using, their age, gender, and other interests. All of their behavior can be tracked within your website dashboard because of their clicks, submissions and activities they do on your website.

You’ll also be able to see the demographics report to improve your overall website strategy for your business. Making decisions based on user demographics allows you to make the right tweaks that grow your business.

Benefit 3 - Helps You To Identify New Partnership Opportunities and Other Key Focus Areas.

ExactMetrics Review - Benefit 3
ExactMetrics Review - Benefit 3

As you can understand that without the right data, you’ll be just guessing based on manual website activity or other plugins that you think are giving you data to make decisions. But with the help of ExactMetrics plugin you can stop all the guess work and learn to actually see what’s working on your website and what is not working at all. This helps you focus your efforts in the right direction.

With the help of ExactMetrics Behavior Report you’ll be able to find out how people have discovered your website or blog, which keywords they went looking for to land on your website, who referred them to your website, what buttons, posts, pages, etc did they click, and so much more that couldn’t manually find out on your own.

Now with the help of the above insights, you’ll be able to quickly decide on taking up new partnership opportunities and find other key focus-areas that can actually help grow your business that will help deliver you results in the short and long term.

Benefit 4 - Helps You To Analyze, Measure, and Improve Your Overall Content Marketing Efforts.

ExactMetrics Review - Benefit 4
ExactMetrics Review - Benefit 4

As you know by now that every smart business owner doesn’t rely on guess work but real data to make decisions. By installing ExactMetrics plugin, they’re able to use data that ExactMetrics provides for you to see such as which content your website visitors are most interested in. Content & Data is tailored for you to help you make decisions right with your ExactMetrics Dashboard.

As you can see in the image above that with the help of a detailed content report that you can generate it will show you exactly which content (blog post or pages) gets the most visitors allowing you to optimize them for higher conversions.

If you take the above data and combine it with the custom dimensions report that you can generate and the search console data report, you’ll be able to easily improve your SEO rankings and increase your website traffic.

Because pages that are already getting traffic has to be improved for conversions and sales.

Benefit 5 - Make Use of Your Website's eCommerce Data, Simplify It To Help You Increase Sales For Online Store.

ExactMetrics Review - Benefit 5
ExactMetrics Review - Benefit 5

If your website has an online store you can also track your eCommerce Data as well. This allows you to track everything going on with your online store and now you’ll be able to see all the performance as a report on your dashboard.

With the hep of ExactMetrics you’ll be able to see every important eCommerce data such as total revenue generated, product conversion rate, average order value, all the top grossing products, the most profitable sources that refer your website, and so much more.

So with the help of this report you can use it to astronomically grow your store sales and skyrocket your revenue.

Usually tracking all of them requires you to install so many other plugins but ExactMetrics plugin alone helps you do just that. You can save yourself the hassle of trying to dig up Google Analytics to find out what’s working and what’s not.


By now you know data decisions drives growth. So if you know what’s driving your growth you’ll be able to grow faster. Here’s how ExactMetrics can help you with the growth of your business!

Let’s see who all ExactMetrics can help:


1. Publishers (Bloggers)

So if you’re a blogger you will love ExactMetrics because it gives you insights into what to focus on your blog so that you can increase your blog’s traffic and also focus on growing affiliate ad revenues as well.

All in all here’s what you can do with ExactMetrics for your blog:

ExactMetrics Review - Bloggers
ExactMetrics Review - Tailored For Bloggers

2. Store Owners (eCommerce)

If you have your an eCommerce Store you’ll love ExactMetrics because it will give you insights into what you should focus on to help you double your sales and improve conversions. All of that can be done with your eCommerce Data Reports within ExactMetrics Dashboard.

Here’s what ExactMetrics can do your Online Store:

ExactMetrics Review - Tailored For E-Commerce (Online Store Owners)

3. Business (Websites)

If you’re just a business owner or you own any kind of WordPress website you’ll find ExactMetrics valuable because it will help you identify so many untapped opportunities and needle-movers to grow your business.

Here’s how ExactMetrics plugin can help you with your business:

ExactMetrics Review - Business Websites
ExactMetrics Review - Tailored For Business Websites That Use WordPress

4. Agencies (Developers)

If you’re an Agency Owner or a Developer you’ll find ExactMetrics valuable because you’ll be able to setup Google Analytics on your client’s websites in less than 5 minutes and give them valuable data that will drive their business forward.

Here’s how installing ExactMetrics plugin will do for your agency:

ExactMetrics Review - Tailored For Agencies & Developers
ExactMetrics Review - Features
ExactMetrics Review - Features

ExactMetrics has features that can be broken down into 3 major categories:

  1. Analytics Tracking.
  2. Custom Reports.
  3. Integrations.

Here are all the features you can do or track under the each category:

1. Analytics Tracking.

Universal Tracking

With the help of Universal website tracking you'll be able to track every single thing going on with your website. This works across all devices and every campaign that you setup with just a few clicks (without you having to add any code).

eCommerce Tracking

You can track all your eCommerce Data no matter which eCommerce plugin you're using on your online store. So with the help of 1-click all your Google Analytics data is tapped into helping you with eCommerce tracking. It works if you install WooCommerce, Easy Digital Downloads, LifterLMS, or MemberPress plugin.

EU Compliance

EU Compliance is a huge thing for your business. This plugin has taken into consideration this matter and they made sure that it's Google Analytics compliant with GDPR, CCPA (US), PECR (UK), PIPEDA (Canada), and other privacy regulations. So once you install it and enable it, it works automatically.

Outbound Link Tracking

You'll be able to automatically track every outbound link that gets clicks to see exactly which websites you're sending visitors to and thereby this will help you decide on new partnership opportunities for your business.

Affiliate Link Tracking

You'll be able to track affiliate link clicks making it easy for you. So whether you're a blogger or an affiliate marketer you'll be able to accurately track your affiliate link clicks with the help of ExactMetrics Plugin.

Enhanced Link Attribution

What enhanced link attribution means is that you'll be able to learn which call to action button or link to your landing pages are getting the most clicks. This is like split testing for winners.

File Download Tracking

If you enable event tracking for file downloads, you'll be able to see which files are getting the most downloads, from which pages, countries, posts etc. You'll be able to track file download inside ExactMetrics too.

Scroll Tracking

ExactMetrics also help you track scrolls. If you enable scroll tracking you'll be able to see exactly where website visitors lose interest within your content. Now you can use this data to optimize it for maximum engagement or time spent on website. This improves search ranking for your website.

Forms Tracking

ExactMetrics helps you to track everything going on with all the forms on your Website. If you enable forms tracking addon you'll be able to automatically tracks all your WordPress lead forms, contact forms, and registration forms. This will show you important data that you can use to improve form conversions.

Google AMP Tracking

You can also track Google AMP on your WordPress website. If you set this up you'll be able to see when visitors are viewing using AMP and those who're switching it off to view your website.

UserID Tracking

You can also track members and customers and their logged in activity. This allows you to view their browsing sessions which gives you valuable insights into what they're doing on your website or membership setup that you have on your website.

Logged-In User Tracking

Similar to UserID Tracking you'll be able to easily identify what your logged-in users are doing. You can even exclude certain roles in the backend like hiding admin and moderators activity.

Author Tracking

You can also track author's activity on your website. If your website has multiple authors or guest posters you'll be able to see which authors on your website are the most popular. This becomes a valuable tool where you have multiple authors on your website.

Post Type Tracking

You can see all the stats on which custom post types (content types) are getting the most visitors on your website. They can be review posts, informational posts, etc.

SEO Score Tracking

You can also track your SEO score just like other plugins can do for your website. ExactMetrics can help you track your post's SEO score within their dashboard.

Published Time Tracking

After your published your posts, you'll be able to understand where your website visitors are going towards and optimize for their behavior and needs.

Category Tracking

Certain content categories on your website gets the most visitors and engagement. You'll be able to see stats for your WordPress categories to find out which sections of your website are popular and which needs to be worked up to increase traffic and exposure.

Tag Tracking

Sometimes you would have tagged something using tags. You'll be able to track which terms are getting the most engagement from your website.

Focus Keyword Tracking

If you have Yoast SEO plugin installed on your website, ExactMetrics will be able to help you segment traffic based on those focus keywords.

Telephone & Email Link Tracking

ExactMetrics also help you to detect and track telephone (tel:) and email (mailto:) links clicks on your website so that you can increase conversions.

Media Tracking

Another good thing is that ExactMetrics is capable of tracking media activities on your website. It is compatible with Vimeo Pro's event analytics. With this data you'll be able to see stats on who watched your videos, for how long they watched it, and how often videos were re-watched. This makes media tracking easier than ever before.

Hash URL Tracking

ExactMetrics is also capable of tracking hashtags on your website. So if you have a one-page WordPress theme or even a single landing page, the Hash URL tracking will be able to give you data regarding each action that happens on your website.

Custom Events Tracking

ExactMetrics also takes care of custom events. It can track any other events you want to track on your website. All you need to do is insert their JavaScript short code and you'll be able to track any even you want to track.

2. Custom Reports.

Analytics Overview Report

You'll be able to see all the overall analytics reports right inside your WordPress dashboard with just a single click with the help of ExactMetrics Plugin.

Customizable Dashboard Widget

ExactMetrics also has widgets that you can add to your WordPress dashboard that will give you quick access to your most important information within your website that you want to see at a glance.

Page Insights in Admin Bar

You can also get page or post insights right when you login to your WordPress dashboard too. This comes below your admin bar.

Email Summaries

You can get all the reports as email summaries too. You'll be able to get weekly analytics summaries containing the most important metrics you need to see to help you grow your business.

eCommerce Report

You'll be able to see all the important store metrics (eCommerce) in one place including total revenue, conversion rates, average order value, top products that's selling, top conversion sources or platforms, and so much more.

Publisher Report

Under publisher report you'll be able to see exactly which content piece is getting the most visits, which affiliate links are getting the most clicks, whom should you partner with to expand your business and grow it.

Audience Demographic Report

You need your entire audience reports to be able to understand everything you need to know about your website visitors. So with the help of detailed insights you'll be able to see their country, interests, device preference, browser, age, gender, and any other audience data you may need.

Behavior Report

If you can get the behavior of your website visitors you'll be able to do a lot more in your business. With the help of behavior report you'll be able to see how they were able to find your website, which keywords did searched for to land on your website, who referred them to your website, what they clicked on your website, etc. This helps to understand your audience's behavior.

Real Time Report

Sometimes you'd need real-time report to see who is on your website and what they're doing on there. You can see real time reports as well.

Custom Dimensions Report

You can see all custom dimensions using custom dimensions report. This data helps you by showing you useful stats such as the most popular authors, best time to publish, popular categories, popular tags, focus keywords that can convert, your SEO score, affiliate link clicks, etc.

Search Console Report

If you click on search console report you'll be able to see how well your website is ranking in Google. This will help you optimize your website for SEO to grow organic traffic that can drive more clicks and conversions.

Forms Report

Sometimes you want to see what's happening with your forms so this forms report shows what's the conversion status of all the various contact forms, lead forms and other forms you've placed on your website.

Content Report

You can also see your content's stats under content report. You'll be able to find exactly which content piece gets the most visits, so you don't have to guess. You'll be able to focus on creating content that will get you more traffic and conversions.

Individual Post & Page Report

You can also generate Individual page or post report. You will be able to see stats such as pageviews, bounce rate, time on page or post, entrance or exit numbers, etc.

Custom Date Ranges

You can also view your reports by selecting any date range to track every single activity within that timeframe.

PDF Exports

You can also see what's happening with your PDF's. You can use PDF reports for your website or for your client websites as well. This helps you analyze and see which PDF's are working and which is not.

Access Control for Custom Reports

You can also set Access restrictions to certain reports. You can restrict access based on user roles. This feature will work great if you're a businesses with multiple employees, large publishers, and eCommerce websites.

Headline Analyzer

Headline Analyzer helps you write irresistible SEO-friendly headlines. This can help you drive traffic to your website, generate more social media shares, and rank better in search algorithm.

3. Integrations.

ExactMetrics Review - Feature Integration WooCommerce


You can integrate ExactMetrics to WooCommerce to track every single eCommerce activity in a single click on your website. You can view all the reports inside the WooCommerce reports dashboard of your website.

ExactMetrics Review - Feature Integration Formidable Forms

Formidable Forms

ExactMetrics also integrates with Formidable Forms so you can generate custom reports which will help you in the conversions of all your forms on your website.

ExactMetrics Review - Feature Integration WPForms


ExactMetrics also integrates with WPForms so you can track any advanced things like AMP, AJAX Forms, and custom reports. It also has the ability to store UTM data (tracking data) with all the entries so that you can easily filter them, track by smart tags, etc.

ExactMetrics Review - Feature Integration Ninja Forms

Ninja Forms

Actually Ninja Forms doesn't properly work with Google Analytics because of its Javascript code that runs in the background. ExactMetrics integrates with Ninja Forms and make tracking easier for your website.

ExactMetrics Review - Feature Integration Easy Digital Downloads

Easy Digital Downloads

ExactMetrics also integrates with Easy Digital Download Plugin. You'll easily be able to view any important statistics right within your dashboard.

ExactMetrics Review - Feature Integration Gravity Forms

Gravity Forms

ExactMetrics also integrates with Gravity Forms. You'll be able to track how many people have viewed your form, how many have submitted your form, etc right within your dashboard.


Installing ExactMetrics Plugin uses the same process as installing any WordPress plugin.

  1. Log into your WordPress website as an administrator.
  2. Select Plugins from the side menu and select Add New.
  3. Select to upload a file and Add File.
  4. Select the downloaded ExactMetrics zip file on your computer.
  5. Select Upload and Install Now.
  6. Select Activate once uploaded.

Once activated you should see the ExactMetrics side menu option appear in your WordPress dashboard. You’re now ready to begin using it on your WordPress website. You will need to paste in the license key you were given when you set up your account and then you gain access to all the features of the plugin. Navigate to ExactMetrics and Global Settings to enter the key.

Formidable Forms Review - How To Install Formidable Forms

Let’s take a look at the ExactMetrics Plugin‘s Pricing & Support to help you make a purchasing decision.

It is the most powerful Google Analytics plugin for WordPress websites without the high costs involved with all the features that’s available to help bloggers, store owners (eCommerce), Business (Websites) and Agency Owners (Developers) use it. As you can see that over 1 Million smart website owners are using ExactMetrics to grow their business faster, you can also pick any of the pricing plans from below.

ExactMetrics Review - Pricing
ExactMetrics Review - Pricing

This plugin is available in 3 different plans:

Plus: For $99.50, you’ll get the premium 1-year license with 1 year of standard support. This is best suited for small businesses and publishers who want to do more with their website.

Pro: For $199.50, you can use the plugin on up to 5 sites. This plan is best suited for eCommerce sites and businesses who want huge results, fast!

Agency: For $399.50, you’ll get priority support and other powerful addons. This is best suited for marketing and web development agencies to speed up their flow.

Additional Plan: For $699.50, you’ll get the unlimited site license, elite support, and advanced addons.

In conclusion ExactMetrics Plugin is going to help you do so much more than any other regular Google Analytics plugin can do for you.

If you’ve read the features and benefits we’ve reviewed for you, you’ll be able to understand how different they are and how they stand apart from the other plugins in the market and who all it caters to.

You’ll be able to find so many powerful useful features that this plugin comes with. And you’ll be able to make the right decision every single time because of the data that you can view right within your ExactMetrics dashboard. Like we said before data drives decision easier.

We highly recommend ExactMetrics to WordPress website users who want to grow their business much faster. Because this plugin can do so much more than have Google Analytics track your website traffic and be able to make informed business decisions and bring in more revenue for your business.

We give it 5 out of 5 stars. Here’s the breakdown of our review scores:

Ease of Use

Hope you’ve liked our review on ExactMetrics Plugin. If you’ve enjoyed our ExactMetrics Review article, please support us by getting the plugin by clicking the button below.

Remember, people who can get data into their hands always make better decisions on their marketing and sales for their business.

Jehoyakim Jena

Jehoyakim Jena

Jehoyakim Jena helps people make money, save money & design their lifestyle. The #1 problem for most people is making money and if they can learn how to do so, they can change their whole course of life. Here is a free resource that teaches you how to make money: https://www.mydigitalyard.com/ebook

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