We all send emails daily right? But did you know that most of the emails you send from your WordPress website don’t get delivered or hit right into the spam folder?

You’re putting in all the effort to craft a great email to your prospective client or customer and when you send an email you have no idea if it got delivered or hit their spam folder.

That email might have been a big deal for you, but that email not reaching the client’s inbox would have cost you a lot.

Luckily, I have a solution for you today.

This will not only prevent your emails from not getting delivered but also your emails will not hit your client’s spam folder, instead, it will directly reach their primary inbox.

Introducing WordPress SMTP Plugin:

SMTP stands for Simple Mail Transfer Protocol, and this plugin is a great way to ensure your emails are delivered right into their inbox.

Setting up Simple Mail Transfer Protocol (SMTP) on your site is the best choice for ensuring high email deliverability.

Take a look at this image below you’ll understand why your emails are not getting delivered.

How to Make Sure Emails Don't Go to Spam

What WordPress Mail SMTP does is, it ensures your emails go safely through to your customer’s inbox. You will not hit the spam folder nor does your email gets blocked.

WP Mail SMTP gets everything in order and makes sure emails are directed to a reliable mailing service. This will make sure Emails Don’t Go to Spam.

Why Your Emails Are Not Getting Delivered

WordPress uses PHP function as it’s built-in coding language to support its structure. So since it’s built with the PHP language, it uses the PHP mail function to send emails that are generated by a contact form plugin like WPForms.

WordPress hosting servers are not configured to use the PHP mail function that’s why your emails are not getting delivered when you send that email.

When you use the WP Mail SMTP plugin, your emails won’t even make into the spam folder.

That’s why I would recommend using SMTP to send emails from WordPress instead of using the default PHP mail function. SMTP (Simple Mail Transfer Protocol) is the industry-standard way to send emails that use proper authentication methods to ensure email deliverability.

Learn How To Configure WP Mail SMTP

Watch this video to learn how to configure WP Mail SMTP for your WordPress Website:

Supercharge Your Email Deliverability With Amazon SES

What is Amazon SES?

Amazon SES is a cost-effective email service developed by Amazon.com built on a reliable and scalable infrastructure. It ensures high email deliverability and is more reliable than sending out emails from your hosting server from within your WordPress website. Plus they also offer some tools to help you with your email marketing.

There are many different ways to set up WordPress SMTP on your site, but the problem is that most options available out there place a limit on the number of emails you can send. So the problem is you are limited in a way in WordPress as it’s sending too many emails in a short period of time.

This is where Amazon SES (Simple Email Service) comes into the picture to help you send more emails.

NOTE: In order to use Amazon SES, you must have an SSL certificate installed on your WordPress site. I would advise you to have a domain-specific email address (ie [email protected]) to use as the From Email when setting up WP Mail SMTP on your WordPress site.

How To Set Up WP Mail SMTP with Amazon SES

Follow these steps to set up your WP Mail SMTP with your Amazon SES account.

Watch the entire tutorial as he will guide you to set it up the right way. If you’re looking for a written text version that you’d like to follow, click here.

WP Mail SMTP once set up gets everything in order for your website and makes sure emails are directed to a reliable mailing service.  I highly recommend Amazon SES because they send mass emails at a reasonable price.

Top 4 Benefits Of Using WP Mail SMTP

  1. Fix Your WordPress Email Problems, Once and For All

    If you’re having issues with WordPress not sending emails, you’re not alone. With the rise of aggressive spam filtering, it’s tough to reach the inbox unless your emails are configured correctly. Once you’ve switched from the default WordPress email settings over to WP Mail SMTP, your email deliverability issues will be solved for good.

  2. Stop Your WordPress Emails From Being Marked as Spam

    Are you missing out on leads and sales because emails sent from your WordPress site are ending up in the spam folder? Missing out on these opportunities can be a big hit to your bottom line. When your emails are properly authenticated using SMTP, they’ll be recognized as legitimate and bypass those aggressive spam filters.

  3. Send Emails More Securely Using Your Favorite SMTP Provider

    WP Mail SMTP integrates with all of the best secure SMTP providers. No matter how many emails you need to send, you can connect with the right provider for your business needs and budget.

  4. Take Advantage of White Glove Setup and Priority Support

    If you’re not a developer or technically inclined, then figuring out how to set up WordPress SMTP can be daunting. That’s why WP Mail SMTP’s top-rated support team is here to help you every step of the way. Let them take care of the technical details for you!

Most Frequently Asked Questions About Emails Not Getting Delivered

Why Are Emails Not Getting Delivered?

Emails are not getting delivered because the WordPress web hosting servers are not configured for email deliverability that’s why WP Mail SMTP is the perfect solution to ensure your website sends emails reliably. Email deliverability is a very common issue. Since almost all websites send emails, WP Mail SMTP is for everyone!

Why Are My Emails Getting Blocked?

Emails if not authenticated from a trusted source ends up getting blocked even though it may not be the case. You need to ensure it passes through an SMTP Plugin like WP Mail SMTP which is a legitimate and trusted plugin that bypasses even the most aggressive spam filters.

How To Ensure My Emails Gets Delivered?

With the rise of aggressive spam filtering, it’s tough to reach the inbox unless your emails are configured correctly. That’s why I recommend you to switch over from the default WordPress email settings over to WP Mail SMTP, your email deliverability issues will be solved for good.

What Email Delivery System Does WordPress Use?

WordPress uses the PHP mail function to send emails. Now if you’re using WPForms, WordPress hosting servers are not configured to use the PHP mail function, so whenever you are sending emails from WordPress your emails have no guarantee of getting delivered or it would be redirected to spam folders. That’s why we recommend using WP Mail SMTP so you know for sure your emails are sent right into the Inbox.

How To Send Bulk Emails From WordPress Website?

In order to send bulk emails from your WordPress Website, you need to use the Amazon SES (Simple Email Service) and integrate them with your SMTP Plugin. You can get the WP Mail SMTP Plugin and learn how to integrate them using this video tutorial or this written text tutorial that will guide you with the step by step setup.

Is There A Plugin To Make Sure My Emails Don’t Go To Spam Folder?

Yes, there is. And it is WP Mail SMTP Plugin which is the most trusted and authenticated email delivery plugin that bypasses even the most aggressive spam filters there is.

Conclusion

I hope this tutorial on How to Make Sure Emails Don’t Go to Spam was clear enough to help you understand how email delivery works and how you can fix this issue.

You know that missing out on leads and sales because emails sent from your WordPress site are ending up in the spam folder of your clients and customers? Missing out on these opportunities can be a big hit to your bottom line. That’s why the easiest solution is to integrate WP Mail SMTP Plugin and use the Amazon SES to not only get your emails delivered but also be able to send out bulk emails for an affordable and reliable price.

If you have any other questions or concerns, make sure to leave them in the comments below!

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