Everyone loves to make money right? Who doesn’t? But if you have a blog you would be dying to learn how to make your first sale online (and earn an income) using tiny digital products.
So, in this blog post, I’m going to be sharing with you how you can create your first tiny digital product to test your idea and make your first sale.
First of all creating digital products doesn’t have to be overly complicated. You can use simple tools like a google docs and create your first product.
I’ll explain later in the blog post how you can get your product ready today.
But at first, let me tell you about the full scope of digital products and the information products industry.
It’s a billion dollar industry expected to hit $325 Billion by 2025. See this article by Forbes.
As you can see, the potential is huge and you can grab a share of this big pie. So digital products comes under this E-Learning Industry.
Nowadays more people prefer to learn things online rather than go to a school or university. If you’re an expert you can also become a digital product creator.
I’ll explain the types of digital products you can create to make your first sale online but you’ll also have to take action immediately so that you can benefit from your time reading this blog post.
If you delay in acting on this idea, you’ll probably have nothing to show for while others see success happening just by taking action on
Table of Contents
Income Potential Of Digital Products
Digital products comes under the E-Learning market/Industry. And digital products have a huge potential to make you 6 Figure and 7 Figure Incomes.
The whole concept of digital products is to package your expertise into a product that can be of value to someone who needs it.
Basically you have experience in something, and if you have a blog or a website, you can sell your digital products on your site and make a huge income.
The size of your income depends on the traffic you send to your sales page or landing page, and the price at which you offer your product.
If you sell a $10 product, you’ll have to sell over 1000 copies to make $10,000 per month, whereas if you sell a $500 or $1000 product you just need to sell 200 or 10 copies respectively.
Now you can have goals that you want to hit – a $5K Month or maybe a $10K Month. Digital products allows you to reach such goals.
Imagine what an extra $1,000 would mean to you.
What would you do with that money? Would you save it up? Would you pay for some debt you incurred? Just imagine how it would change your life.
I know it would change a whole lot to your blog and business, especially do something extraordinary to your life.
The potential is huge, and do not even think its saturated, there are people who are waiting for you to teach them what you know because they don’t have access to the right person.
If you can get your first sale, you’ll be able to get your next 10 or 100 sales easily. The confidence will automatically come when you take action.
Now, that you know the potential of digital products, let’s take a look at the types of digital products.
Types of Digital Products.
Digital products are in various types. You might have only seen E-Books and E-Courses, but there are many ways to create a digital product.
Let’s understand the types of digital products:
7. Audio Products.
8. Themes and Plugins.
There are many types of digital products you can create. But the most basic ones are the E-Book and E-Courses which help you actually add more value to your readers and customers.
So which type of digital product should you choose to create first?
Well, it depends on what’s more easier to get it out in front of your audience in the shortest time possible.
But it also should solve the problem you’re tying to help your audience with. It’s much easier to create an E-Book (about 100-150 pages) covering a topic, a workbook template, an audio recording, or even a graphic template using Canva.
So take the idea and talk about that topic and address one core problem or hurdle that you think your customers would pay to learn more about.
How To Create Digital Products.
To create digital products you can make use of the following tools:
– Google Docs. (Google docs is free if you have a google account or a gmail account).
– Canva. (Create a free account to start designing graphics if you don’t have any graphic designing experience also. You have a lot of templates there to help you).
– Google Sheets. (If you have a google account, you’ll have a google sheets account. It’s easier to create a working sheet that does some calculation of sorts).
– Sound Recorder. (To record audio from your laptop – It’s a free app on your computer and your phone).
– Loom. (Free video recording software).
– YouTube Private Settings. (Host your courses on YouTube as a private file. Just change the settings to private on your YouTube account to deliver the course).
Likewise there are many tools out there.
You just need to take one or a combination of two you need right now and create your tiny digital product.
So, let’s say you wanted to create an e-book about any topic of interest.
Open Google Docs, and write out the entire E-book and add table of contents to package it like a book.
To create graphics for your book, you can use Canva (a free graphic designing platform for everybody)
Now when you insert that graphics on to your cover, you’ve got a solid digital product that’s ready to be sold.
How To Sell Digital Products.
If you’ve created a digital product you now have to sell your digital product.
In order to sell your digital product you can do it in many ways.
#1 – If you have a blog, or a website do this:
– Create a page on your website.
– Include a picture of the product.
– Showcase what’s inside it by adding snapshots of it.
– Then list all the modules you’re covering inside your product.
– Set a price you want to sell it at.
So far you’ve done the core things.
Now you need to add some extra things to persuade people into buying your product.
– Add a catchy title that entices people to look into the product.
– A clear problem solving statement.
– A brief about the product.
– A list of benefits the product solves that others don’t.
– A description of what buying the product will solve for the customer.
– And, what happens if they don’t buy the product.
– How soon can they get access to the product post purchase.
All these things will help you get started with setting up your sales page.
Always model the ones you see online. But don’t forget to include the core components that I mentioned here.
#2 – If you don’t have a blog or website, do this:
First, look into creating a blog. But you can still sell your products once it’s created.
You just need to make sure that your payment processors that I listed above like (PayPal, Stripe, Instamojo, Thrive Cart, SendOwl, etc) have a space where you can write some information about your product and what it solves for the customer and why they need to buy it.
Then you can send people to the link or make them purchase your products by sharing the payment button link.
Once you’re able to sell using free methods like social media promotions, messaging your ideal customers, etc you can look into paid advertising methods.
I hope that I’ve covered it in detail.
How To Deliver Your Digital Products.
In order to deliver your products, you can use various tools that I listed here.
1. E-Books and E-Courses:
2. Digital Designs, Themes & Templates:
3. Audio Products, Spreadsheets, etc:
The idea is to initially try all the free techniques and later do the paid ones when you’ve got the money and resources.
Getting Traffic To Increase More Sales.
Initially, as soon as you create your product, you will be looking to make more sales.
Here’s where you need to look into traffic.
There are 3 types of traffic you can utilize:
1. Free Traffic.
2. Paid Traffic.
3. Earned Traffic.
Free Traffic: You can use your social media audience to make them aware of your product and give them access to your product sales page.
You can drive traffic from your Facebook account, Facebook Groups, Instagram, YouTube, Pinterest and Twitter.
You could also direct message people on all the social media platforms if you think they would benefit from your product.
Paid Traffic: Paid traffic is when you pay for traffic on sites like Facebook and Google to drive you all the leads and sales.
Since Google & Facebook owns a huge chunk of your traffic source, you can learn how to drive traffic from these sources and get more leads and sales.
Earned Traffic: If you’ve grown a blog or built up your business, you will have collected email addresses of your customers.
If you begin to collect the email addresses of your customers, then you can begin to make money when you send out emails to your subscribers and followers and you’d be able to make a few sales.
Note – If you’re just starting a blog, the right time to sell a digital product (like an E-Book) would be around 500 subscribers. As even if 200 people buy your $50 product you’d make $10,000 just like that.
Here’s the math: $50 x 200 customers = $10,000.
I’ve calculated an approximate less than half of your followers make a purchase, you’d profit heavily. (200 out of 500 subs).
Since you’ve seen the numbers on how you could potentially grow your business this way, it would be amazing if you just started right away.
Here’s your action step for today:
– Research your industry/niche for the most pressing problems.
– Make a list of all the problems you can find.
– Go to Facebook Audience Insights, and type the interest to see what’s the audience size.
– Write down the audience size against those list of problems.
– Take one that you think you can solve.
– Create your first digital product.
– Even an E-Book that solves that problem would do. (Open Google Docs and create your entire product).
– Now you can price it at $30, and to supplement that create a workbook and a cheat sheet guide (price it at $20).
– Now sell them for $50 and see what happens.
Either you’ll make sales or you’ll find out what needs to be done to improve.
Find the audience that needs it and make the sales.
If you have an email list, let them know first.
As an incentive, let them know that they would be featured for a shoutout if they make a purchase.
Once they do, get their feedback and do a shoutout on social media.
Creating digital products that will earn you your first sale is easy.
You just need to dedicate sometime researching your product, your market, your industry, see what they cover, what they missed, understand their pricing strategy, and the positioning they take in the market.
If you carefully study their sales pages, you’ll actually get all the information you need to sell yours successfully.
You can start out with selling at a lower rate, but once you do get more sales rolling in, you can raise your prices.
All you need is just one or three sales to validate your idea.
You can even include a pre-sale offer (meaning, buy now at a discounted price) on your sales page to make sure to gauge interest and collect payments before you even release the product to the public.
I hope this blog post showed how you can make your first sale online using tiny digital products and make money quickly. It’s just a matter of action and not procrastination.