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How To Display A Popular Posts Widget In WordPress (Use This Plugin)

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Are you looking to display all your popular posts on the right sidebar or below the other posts of your WordPress website or Blog? Then, in this article, I’ll show you how to make use of this popular posts widget that will help you achieve that.

If you’ve been blogging for a while now or just started doing so, you need to boost your page views, lower the bounce rate, and increase user engagement all at once.

If you don’t know these definitions you must first learn what they are:

Pageviews – A simple definition for a page view can relate to a user viewing a web page.

Bounce Rate – The percentage of visitors to a particular website who navigate away from the site after viewing only one page.

User Engagement – Simply put, user engagement refers to how frequently and how long a user interacts with your website, app, or other product. 

Now that we’ve got the definitions out of the way, let’s understand how to fix all of them in one shot.

With MonsterInsights (Newest update), you can do that with just a few clicks.

MonsterInsights has released this new thing: Popular Posts and Contextual Insights.

With this new feature, you can now display your best content and products anywhere on your website using MonsterInsights Plugin.

Not only that, but it’s easier than ever to get actionable insights and make the best use of your data to skyrocket your website’s performance.

Let’s take an in-depth look at this so you can understand what this new feature update is all about.

Help Readers Find Your Best Content With Popular Posts.

If you already have a blog you’ll relate to the following:

Have you ever written a fantastic piece of content, but found out that no one is reading it?

That’s because often visitors don’t know or can’t find your best blog posts.

But with the help of MonsterInsights Popular Posts all that trouble you had getting people to see your content changes!

You can now show your best articles anywhere on your website. Doing that will help you get more pageviews, more engagement, and keep visitors on your website for longer reading more and more of your articles.

And with more people reading your blog posts, you have a higher chance of getting more ad clicks, email signups, social shares, and ultimately more conversions.

Doing this will allow all of your popular posts to gain a lot of exposure for your website or blog. In addition, if you’ve got affiliate products or you’re recommending any product or service, it will help you generate a ton of sales.

I’m going to give you examples of how having a popular posts widget on your website or blog helps you.

Take a look at WPBeginner below: (They have it on the sidebar of their website).

WPBeginner Popular Posts
WPBeginner Popular Posts

Also, MonsterInsights has its own popular posts (on the sidebar). You should have them as well on your website.

Popular Posts MonsterInsights

These websites have been listing their popular posts because they tend to get a lot of visitors (eyeballs) and a ton of engagement.

Before I show you how to display popular posts widget on the right sidebar of your WordPress website or blog, here’s what you should know. We’re going to be using MonsterInsights to help us do all of it and the ones mentioned below.

MonsterInsights offers 3 ways you can display Popular Posts:

Inline Popular Posts – Display posts within the text of your content.
Popular Posts Widget – Show up to 10 articles anywhere on your site, such as your sidebar or at the end of the post.
Popular Products – If you have an eCommerce store, then make your popular products visible and boost your revenue.

I’ll be explaining all the 3 methods and the core focus of this article on “How To Display A Popular Posts Widget In WordPress Using This Plugin” will be explained in method #2.

Here’s a sneak preview of how your popular posts would look like within an article(inline method – method #1):

popular posts widget

Here’s the sneak peek of popular posts on the sidebar of your blog (popular posts widget – method #2):

Popular Posts Widget

Here’s a sneak peek of how to display your products within your blog posts to boost your store revenue (Popular products – method #3):

popular posts widget

Inline Popular Posts – Method #1:

Before we do anything further, I just want to ensure that you know how to install a plugin. In this case, install MonsterInsights Plugin.

Download MonsterInsights Plugin here, and go to Plugins >> Add New. Upload it and Activate it.

Then follow along with the rest of the procedure.

So before you know which of these popular posts you need to include, you need to find them and curate them.

The best way is to take a look at google analytics at the list of popular posts that get the most amount of traffic, clicks or engagement.

How to Include Your Popular Posts from Google Analytics.

Step 1: Set up the Post Type Custom Dimension.

The Post Type custom dimension must be in place for all this to work correctly. Follow this how-to guide to set up the custom dimension in MonsterInsights and connect it to your Google Analytics account.

Step 2: Wait 24-48 Hours for Data.

If you didn’t have the Post Type custom dimension set up before, you’ll need to wait around 24 hours for it to take effect in Google Analytics.

Step 3: Specify How Popular Posts are Sorted.

Navigate to Insights >> Popular Posts >> Inline Popular Posts >> Sort By.

Click on the Curated radio button. (Refer to the image below).

popular posts widget

Click inside the text area below the Curated radio button (as seen in the image above). A drop-down list will appear. Select from the drop-down list or start typing in the title of your post to do a search.

Once you select a post, it gets automatically added to the text area. Every single post that you select gets added to the list. To remove a selection, click on the x icon in front of the post title that you want to remove.

Refer to the image below to understand what I mean here.

popular posts widget

Step 4: Add the Top 5 Posts from Google Analytics.

Navigate to Insights >> Popular Posts >> Inline Popular Posts >> Automated + Curated.

Click the Add Top 5 Posts from Google Analytics toggle button to slide to the on position. A Check configuration button will appear below the toggle button.

Click on the Check configuration button. If the check configuration is successful, you’ll see the following message.

popular posts widget

Sometimes if you’ve missed a setting, such as the required Post Type custom dimension, you’ll be guided on where and how to fix it.

Don’t worry about saving all your changes. There is this auto-save feature that makes sure your settings are saved. Or if you want, you can scroll back up to the top of the page and click the Save Changes button as well.

This is how you take all the popular posts and add them on your website.

Now you can go ahead and paste them wherever you want your top popular posts to show up. You can paste them inline and view your changes.

Popular Posts Widget – Method #2:

This is how we’re going to be adding the popular posts widget to the sidebar of your website or blog.

So if you want to add all the popular posts on the sidebar as a widget you go to your WordPress dashboard and do the following.

Go to Appearance > Widgets > Primary Sidebar.

Now you need to copy and paste the code you’ve taken from method #1 and this will then display all your popular posts on the right side of your blog.

This is how it’s done.

Popular Products – Method #3:

This method allows you to skyrocket your eCommerce revenue with popular products. Basically, we are using the same concept as before but we’re doing the same with popular products from your eCommerce store.

Don’t you want to double your eCommerce conversions and grow your revenue? I’m sure you do. (If you have an eCommerce store or at least a WooCommerce store on your WordPress Website.)

Popular Products just because they are popular or have generated sales make it super easy to promote your best selling products across your online store. It puts them right in front of your customers, so they can’t miss it!

For example, let’s say you have a clothing brand and want to make more money. You can display your top products at the end of a product page and try to upsell to your customers. Like the example below:

popular posts widget

This is how you get your popular products to get more seen and then more people purchase them.

Start adding them to popular posts that get a lot of traffic, engagement, and clicks. You’ll start seeing more sales happening because of that.

Let’s go even further if you want to do some customizations.

Customize Popular Posts the Way You Want.

Now that you’ve done all that you might be thinking of trying to make sure that your popular posts match your website’s theme, right?

MonsterInsights offers a wide range of options to customize your Popular Posts.

You can choose from different themes, edit the colors, change the font size, and select the best layout option. And whichever theme you select, you get more options for customization, like add label text.

Here’s where you can change them in the backend.

popular posts widget

Also, you can change all these settings right from inside your WordPress editor (in the backend as well). So, if you don’t like the way your popular posts are appearing in your article, you can edit them right then and there.

Select Which Popular Posts to Display.

You may have this question in the back of your mind, “So how does Popular Post know which articles to display?”.

Let me answer that for you.

MonsterInsights offers 3 options to choose which posts to show. You can sort your popular posts based on comments, the number of shares (SharedCount), or manually select your top posts.

Take a look at the image below and you’ll understand.

popular posts widget

There’s even an option to combine automated and curated popular posts. If you have custom dimensions set up on MonsterInsights, then it will automatically add the top 5 posts from the past 30 days.

This means you don’t have to keep updating them over and over again manually.

Grow Your Business with Contextual Insights.

Earlier at the start of this article, I mentioned Inline and Contextual Posts.

Let me show you what contextual posts mean. It’s more like related content that shows up on your blog posts, showing people to read the other posts as well.

The MonsterInsights Team have figured out that this was one area people needed help and it was important to grow a business.

And thus they introduced – Contextual Insights.

What this will do is it will help you get notifications within the plugin, informing you how your website is performing and give you actionable insights to help you grow your business (website or blog).

But these are not just your regular messages like you receive updates in the inbox.

Just as you keep getting your website’s statistics, they will send you additional data.

For example,  MonsterInsights will send you a notification showing that most of the people visiting your site are from a specific country.

Then using this information, you can translate your website into that region’s language, find new content topics, and create personalized marketing messages for your audience to get more traffic and conversions.

That should be helpful for you if I’m right, shouldn’t it?

popular posts widget

Contextual Insights actually helps you find new ways of tracking your visitors and getting key information that you might be missing out on.

Let’s say you have different forms on your site but haven’t set up form conversion tracking. MonsterInsights will send you a notification informing you about the feature, why it’s important, and provide a link to our useful tutorial to help you get started.

If all of this information is helpful to the grow of your business whether that’s using popular posts widgets or inline posts to boost exposure to your popular posts or products, I want you to get your hands on MonsterInsights and give their new features a try. Click here to get started with MonsterInsights today!

popular posts widget


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Jehoyakim Jena helps people make money, save money & design their lifestyle. The #1 problem for most people is making money and if they can learn how to do so, they can change their whole course of life. Here is a free resource that teaches you how to make money:

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Jehoyakim Jena

Jehoyakim Jena

Jehoyakim Jena helps people make money, save money & design their lifestyle. The #1 problem for most people is making money and if they can learn how to do so, they can change their whole course of life. Here is a free resource that teaches you how to make money:

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