Are you sending emails from your WordPress website to your customers or even to your leads? And you want to learn how to track email open rates and link clicks?
Well in today’s blog post, I’m going to share with how you can track your email open rates as well as link clicks.
Because when you’re able to track and measure them, you know what’s actually happening when you’re sending out emails to your customers.
Sending WordPress emails is different from sending emails from other email service providers.
Get WP Mail SMTP plugin, this plugin will help you track and manage your WordPress emails with ease. It has got so many powerful features that you won’t find in other plugins.
Now, let’s get down to how you can track your email open rates and link clicks.
How To Track Email Open Rates And Link Clicks Using WP Mail SMTP Plugin?
If you’re using WP Mail SMTP plugin, you will be able to send emails right from your WordPress account with ease.
Now when you’re sending those emails, how do you know if your emails were opened and if you’d placed some links inside, did they click or not?
That’s where WP Mail SMTP comes into the picture, it’s got so many powerful features that helps to track all this.
So all you need to do is become a Pro Customer, then you’ll be able to see all the options. Everything is possible with this plan.
Take a look at the stats you can see on the backend in the image below.
The only reason you’re sending emails is because it’s something valuable to your email subscribers. If you can track email open rates and link clicks, you’ll be able to see if those emails are getting delivered or not.
Here are some features you’ll find inside this plugin:
- Be able to send sales emails.
- Send Mailshots right from your WordPress account.
- Be able to run your WooCommerce store and check if the customer order emails are being delivered or not.
- Sell your Online courses and check for emails being sent to your course registrants.
Now if you login to your backend you’ll be able to turn on email logging, email tracking and more.
With the help of this plugin, you’ll be able to see all the clicks happening in the backend and every single email that’s being sent, if it works or not.
Take a look at this snapshot to see how the emails are performing.
The ability to see all this is only available inside the Pro plan, so now you can clearly see if emails have any kind of engagement or not. Emails templates are available for you, you don’t have to edit anything to see if clicks or emails are being opened to track this.
This is all in-built with this plugin.
How To Resend WordPress Emails Using WP Mail SMTP Plugin?
Sometimes you want more and more people to see your emails, if they’ve not opened your emails.
This is where the ability to resend and open emails comes into the picture.
So if you’re in the Pro Plan, you’ll be able to resend emails right from your backend without having to send emails again.
Don’t worry, the Pro Plan is the first plan and it’s only $49.00/year. Instead of paying the normal price $99.00/year.
Just click the resend link on the backend and it resends your emails.
Sometimes you’ll find the some emails fail to send, so here’s what you should do.
You can click on that email and resend that email from there itself.
Good thing about this email is that this plugin, allows you to send the same that same email to the same email recipient or you can add another email address you want to send it to.
This is the kind of message you’ll see on the backend if you want to resend your emails.
If you so desire to resend emails to all your customers, you can try the bulk resend option by selecting all of them and choosing Resend and hitting apply and the emails are resend to all of the selected email addresses.
Does this make sense? Click here to learn more about WP Mail SMTP.
This plugin is so smart that it will automatically queue your emails so that your website won’t slow down and it carefully pushes the emails to your email list.
Now you can see the benefit of this plugin.
Let’s talk about the next feature that you can benefit from, which is saving email attachments.
How To Save Email Attachments Using WP Mail SMTP Plugin?
Sometimes you want to save your email attachments that you’re sending to your email list.
Well this feature is available inside this plugin and if you’re in the PRO Plan, you’ve got it available right inside it.
Now when you turn on this feature or enable this feature, you’ll be able to see that your attachments are saved on the attachments section of your emails.
Take a look at the image below so you’ll understand how it’s done.
You don’t have to worry about those email attachments taking up your website space inside your hosting plan.
Now if you delete any email log, your attachments will also be deleted, so your website disk space is safe and in control.
Hope this answers your doubts regarding disk space on your website server.
How To EML Export Using WP Mail SMTP Plugin?
Sometimes you want to export all of this emails, that feature is also possible.
You’ll be able to see that there is Export (EML), Export (XLSX) and Export (CSV).
So all these features are available in the PRO plan.
In case you didn’t know what those terms meant, here’s what they are:
- Export EML files means export email files and use them on any email client like Gmail or Outlook, etc.
- Export XLSX means as a excel file.
- Export CSV means export the files as a CSV file.
- You can also bulk export these files as an zip file.
If you view the emails in the EML format, you’ll be able to clearly see what you sent.
You can also archive the emails in the same format so it loads up visually as expected.
How To Network Aggregated Email Log Using WP Mail SMTP Plugin?
In case you have a multisite where there are sub websites here’s a new feature for you.
Generally, you’d log into each sub website that you have to view the email log,
Now you can see all of the email logs of all your website right from one place.
So this latest release has a 2.9 Pro upgrade to handle all the new aggregated email log.
You’ll be able to see them right from the dropdown menu as in the image below.
This feature is good, if you are a network administrator. You’ll be able to see all the email logs and be able to manage them from one place.
If you have even more sub websites then you can easily search them from the backend using the search bar, you don’t have to log into each and every website.
You can check each website’s problem right from your admin account itself. That’s the new release upgrade to your PRO plan.
I hope you’ve gotten an idea about how to track email open rates and link clicks using WP Mail SMTP plugin.
This is how you send emails right from your WordPress website and track and log them.
There are so many amazing features that you’ll find with this WordPress plugin.
There are over 2 Million+ customers who are using WP Mail SMTP plugin to deliver emails to their customers.